Are N’t Pilots Unable To Go To Heaven?

Speaking of the ambassador of IWC, the first reaction of many domestic friends who are familiar with this brand is Zhou Xun. The goddess wearing a capable image of the nations is a classic in a celebrity endorsement watch. But IWC, with so many popular men’s watches, naturally has no shortage of male gods. Recently, IWC and the famous Hollywood star Bradley Cooper have exclusively cooperated in the promotion of pilot watches. The new male god of nations thus created a history of brand publicity, because this is the first time that IWC has carried out a large-scale promotional activity around a brand ambassador, including comprehensive offline and online publicity. Let’s take a look at the wonderful performance of the male god: This ‘man of all nations’ is no stranger to Chinese audiences in the Hollywood fire. Cooper was nominated for an Oscar for Best Actor in 2013 for ‘The Line of Happiness Behind the Dark Clouds’. And everyone is most familiar with the ‘rocket raccoon’ he played in the movie ‘Guardians of the Galaxy’. Such a configuration made Cooper make the advertising film of IWC into an Oscar blockbuster. Shot by Swiss photographer Marco Grob, this short film was shot in the Mojave Desert on the outskirts of Los Angeles for several days. In the film, the man is wearing leather clothes, driving a motorcycle, traveling alone through the desert, enough blood. Behind this is the pilot spirit that IWC wants to express-fearless distance, fearless challenge, curiosity and adventurous spirit. In fact, those who really understand the pilot watch will feel that this is more than just a slogan, because IWC has been making pilot watches with ‘life’. As of 2019, IWC has been making pilot watches for a full 83 years. In fact, Cooper himself is a IWC, and he has worn IWC for 15 years. Christopher, CEO of IWC, also came with a wave of official announcements, saying that Cooper was the best candidate, and his Oscar-level acting skills interpreted the spirit of watchmaking behind it. The tall and handsome Cooper not only has a pair of captivating blue eyes, deep and charming, but also can be active in the film business as a mature and resolute man. Not just acting, Cooper has constantly challenged his career, trying to become a screenwriter, director, and producer. The direction of his career can reflect a person’s personality characteristics, and a person’s personality characteristics can be reflected by the watch he likes to wear, Cooper likes and is suitable for pilot watches. In this promotional video, he is wearing a star model of the IWC pilot series-a special edition of the large pilot watch ‘Little Prince’. IWC Special Pilot’s Watch “Little Prince” Special Edition (Model: IW501002) The blue dial with the unique engraving on the caseback pays tribute to Anthony de Saint-Exupé Antoine de Saint-Exupéry’s immortal masterpiece The Little Prince. It is equipped with a 52110-type self-made movement, equipped with a Pellaton automatic winding system with ceramic components. The dual barrel provides a 7-day power reserve. The anti-magnetic soft iron inner shell protects the movement from the strong magnetic environment. In addition to the Little Prince, IWC also has many classic pilot watches in fire. IWC Large Pilot’s Heritage Pilot Watch Bronze (Model: IW501005) IWC’s pilot watches are affectionately called ‘Big Flying’. IWC Mark XVIII Pilot’s Watch (Model: IW327009) IWC’s first pilot watch was from the Mark series and was launched in 1936 as the Mark IX. The pilot watch is the most distinctive one. The large luminous digital hour markers and the ‘onion’ crown are the most striking signs of the IWC pilot series. Popularize new watch fans for pilot watches here, these two are important clues that can help you recognize pilot watches at a glance. Although the pilot watch has a tough guy-like appearance, do not misunderstand it. In daily life, a pilot watch can be freely matched with a suit or sportswear, whether in business or leisure, you can control it freely. F1 five-time champion Lewis Hamilton Also is a loyal fan of pilot watches The film shot by Cooper precisely shows the characteristics of pilot watches. It advocates adventure, courage, exploration and innovation. Just like the adventures of the little prince from a distant planet in Little Prince, the storyteller in the book is a pilot who forced a landing in the Sahara desert due to an aircraft failure. Since 2005, IWC has been working with the French pilot and writer Anthony de Saint-Exupéry. As a result, some special styles in the pilot watch series have been achieved, becoming a must-see flight model for many people who have flying dreams and like ‘Little Prince’. Chasing the spirit of the pilot doesn’t have to be a pilot like a pilot, nor does it have to be as famous as Anthony de Saint-Exupéry, but ca n’t you go to heaven without flying or setting a benchmark? can! Should pilots be the heroic dreams of down-to-earth people in their daily lives? It’s not just the superstar Cooper’s, but everyone. Editing by: Elizabeth | Vision and graphics: Dried fish Picture: From the brand (partially from the Internet) Flow Hip-hop sponsored by watchmakers to watch and jewellery culture guide for 8090 young people

Updated: 15. July 2012 — 1:48
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